There are lots of (mostly) baseless rumors about what Microsoft is going to price the Surface at. Let’s accept that $599 is the figure for the WinRT base model, just for our own amusement. That is a substantial discount over a $599 iPad – it’s just a question of realizing it. Here, take a look:
Microsoft is effectively selling a discounted bundle. Now they need to market it.
via Manan Kakkar