So here is something to “side eye” at, for $100, you can send the popular owner of Facebook a message directly to his “real” inbox. One might assume he will actually read your message, seeing as how you spend a few dollars to gain visibility. But here is the weird part, only people who are NOT following him on Facebook will get this message, so my question is, if you’re not a fan of his already, why would you want to send him a message? That’s one expensive Google+ invite.