OtterBox Taking a Bite Out Of Counterfeit Products
|OtterBox has released a news statement that they have successfully raided 162 retail stores and seized over 30,000 counterfeit products in the last 6 months.
“Counterfeit products are made with inferior materials and don’t offer the same level of OtterBox engineering, protection and durability our customers know and trust,” said OtterBox CEO Brian Thomas. “We vigorously protect our brand to help ensure that our customers only receive the premium quality they expect from an OtterBox.”
The pursuit of counterfeit OtterBox products begins immediately after receiving a tip about potential counterfeit products, and an investigation is launched. Once the case is confirmed, legal action is taken which can result in an arrest, fines or jail time. To date, OtterBox has removed over 39,000 individual listings offering counterfeit OtterBox products online, worth an estimated $1.3 million at the suggested retail value.
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