CBS looking at $12m in revenue from mobile and streams of the Super Bowl
|CBS got the memo – we like our second screens. We like getting extra data on mobile and having tablets with extra views. And sure you can serve us ads will you give us this stuff. They’re estimating that CBS will rake in an additional $12m from second screen content. You can stream the game through apps available for iOS and Android, but the best stuff is right off of CBS’s website that will be streaming the game and giving you extra video angles and social integration. Personally, I’m staring at my TV the whole time (well when I’m not eating or drinking) but this is the future of revenue.