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Robin Comes to Android

Meet Robin –  your new personal assistant for Android. Robin is the competition for Siri as you might expect. I don’t know how it works, but I do know that I don’t like to talk to my phone unless I’m actually talking to someone on it. It’s just weird to me (the whole Siri thing), and now there’s Robin..  Has anyone tried Robin? If you have let me know in the comments how it is…


Robin is designed with drivers in mind, aiming to provide them with relevant information, guidance and content via a natural voice / gesture interface. In the car, this interface becomes key, enabling a completely eyes-free interaction: voice in, voice out. Importantly, Robin’s powerful dialogue engine allows a natural and smooth conversation flow, always keeping track of the implied context. Starting a dialogue is as easy as “waving hello” in front of the phone’s screen, so one never has to look away from the road (video).

At the moment, Robin is available in beta across the US, offering features such as local search (including Yelp reviews), navigation, real-time traffic and parking information, gas prices, weather and more. And for those getting bored behind the wheel, Robin can narrate personal Twitter news (with more content reportedly coming soon) and even tell jokes.

According to Magnifis, the company behind Robin, these are just the first steps. Drawing inspiration from the famous KITT of the “Knight Rider” fame, Robin is poised to emerge as a very personal kind of assistant that becomes increasingly helpful as she gets to know her “master” better. For instance, Robin will be able to proactively alert drivers about traffic or speed cameras, based on her knowledge of one’s schedule and driving patterns. And the two-way communication will make it easy for the drivers to share information, e.g., about traffic (Waze style). She will also serve as “personalized radio”, narrating relevant news aggregated from a variety of sources and even learn the individual’s taste in jokes.

“Today, people still think of a car assistant primarily in terms of navigation,” says Magnifis co-founder/CEO Ilya Eckstein. “But in fact, we don’t use navigation much, as most of the time we know our way around. What we really need in the car is someone to watch out for us as we go and be there when we need… well, just about anything. That, and being able to remain fully connected and empowered behind the wheel. To not miss out on a single important bit of life, even when you are not staring at the screen. And that is exactly what Robin is meant to help us with.”

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