HTC had forecasted that their 2013 flagship Android device would arrive on US carriers towards the end of April. Well they have certainly seemed to hit that target with today’s announcement from the carriers. You can pick up the 32GB option for $199 on both carriers. The 64GB option is exclusive at launch to AT&T and can be purchased for $299. That price seems to suggest that not only will the HTC One beat the Samsung Galaxy S4 to the market but it will be considerably cheaper. I’ve actually giving a lot of thought to picking this phone up. I’ve held and played with the iPhone 5 and the BlackBerry Z10 and this looks to make the Z10 feel cheap and dull by comparison. Anyone else picking this phone up?

Don’t forget that HTC is offering a $100 Cash Back offer if you pre-register for the device. You can get even more if your trade-in value of your old phone is greater than $100. Stay tuned as I will be updating this post as T-Mobile and Verizon finalize and announce their launch plans.

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