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Microsoft Releases Bing Maps iOS SDK

Microsoft’s march to compete is continuing to plow forward. Recently they’ve been making their presence on iOS known. They release OneNote, PhotoSynth and of course, the Bing iPad app that’s great. In their latest move, they’ve released a Bing Maps iOS SDK. What’s it do?

This new SDK gives developers a set of Objective C classes to develop iPhone and iPad applications within Xcode, along with documentation and several sample projects to help them get started quickly. The iOS map control supports Bing’s road, aerial and hybrid aerial map styles, and includes the ability to add pushpins to the maps and access the user’s location via the GPS to locate the phone on the map.

In keeping with our focus on performance across the Bing Maps platform, we have separated the Bing Maps Controls from the Bing Maps services to lighten the load. This means you can use the Bing Maps iOS Control in conjunction with the Bing Maps REST Service (Geocoding and Routing) to build a fully featured mobile map application. Additionally, you can hit Bing search services to pull local listing information.

And as always, developers can integrate Bing Maps into consumer-facing mobile applications for free (you can read the fine print here). We think you will find that the terms of use are less restrictive than what you find with the Apple Map Kit, with no sacrifice in functionality.

They also remind people that there’s a Bing Maps SDK for Windows Phones and a Codeplex SDK for Android. Put this into the context of Microsoft signing a deal with RIM the other day and of course there’s Nokia’s Ovi mapping being integrated. It’s pretty clear that Microsoft is starting to flex it’s muscles a bit in the mapping world. And here’s Microsoft expending itself without sacrificing its own platform. Game on.