I do think supporting ethical companies and avoiding toxic companies is something that we should consider when buying products. It’s often easier said than done but I’m happy to hear that for the second year in the row Microsoft was named on the Ethisphere World’s Most Ethical Companies List. Symantec, Adobe and Salesforce are some other known tech names that made it.
Wondering what goes into making the cut?
The Ethisphere Institute, a leading international think-tank dedicated to the creation, advancement and sharing of best practices in business ethics, corporate social responsibility, anti-corruption and sustainability, announced today the sixth annual selection of the World’s Most Ethical (WME) Companies, highlighting a record 145 organizations that show leadership in promoting ethical business standards.
This year’s list covers more than three dozen industries, from aerospace to wind power, with 43 of the WME winners headquartered outside the U.S.
Each 2012 honoree – including U.S. industry standard-bearers like Cisco, Ford and Timberland and smaller international firms like the Ethical Fruit Company (UK), Tokio Marine Holding (Japan) and the Panama Canal Authority – was chosen for promoting ethical business standards and practices by exceeding legal minimums for compliance, introducing innovative ideas that benefit the public and forcing their competitors to follow suit. They demonstrate how corporate citizenship is undoubtedly tied to the success of a company’s brand and bottom line.
I’m sure there will be a separate PR release later but glad to be supporting a company that’s a leader where it matters most.