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The Ellen Degeneres Show Used To Sell Windows Phones

imageI apologize in advance for making you watch any of The Ellen Degeneres Show. This is very spot on advertising though and I guess MS thinks that this is an audience that they need to hit since they dropped $10k for the winner but that’s relatively cheap for the amount of on air time they got. Oh and the 10 participants all get the phones to keep. They explicitly use the phones to find local landmarks (by using voice search which they demonstrate) and they take photos of them kissing someone with the Windows Phone. Pretty smart advertising actually because it shows the phones in use and of course, you get Ellen talking about it for a few minutes. Well here it is: